Unlocking partnerships that elevate teams & brands across youth sports.
We help youth sports organizations turn audience, exposure, and community into meaningful partnership revenue — and connect brands to the sports families they want to reach.
The Opportunity
Youth sports has immense value.Most organizations aren't capturing it.
Uniforms worn across every game, practice, and tournament all season long.
The value gap
The gap is the opportunity.
Close the gapThe Market Is Moving
The money is already moving into youth sports.
Investors, brands, facilities, technology companies, and families are pouring increasing amounts of capital into youth and amateur sports.
Youth sports is growing.
Industry DataProjected market growth: approximately 10.4% CAGR through 2030.
Source: Research and Markets / The Business Research Company · Youth Sports Global Market Report · 2025
Market estimates vary by methodology and definition. Figures shown are from cited third-party research and are intended to illustrate broader market growth.
Partnership Inventory
It starts with the club jersey patch.
The most visible asset your program owns — worn at every game, practice, and tournament.
For Teams / Clubs / Leagues
You develop the athletes.
We'll build the revenue.
You shouldn't have to be a valuation expert, salesperson, negotiator, and activation manager too. We handle the process front to back.
Value
We analyze your organization, audience, exposure, assets, and opportunities to estimate fair market partnership value.
Your first conversation with Eye On Sports is free.
Interactive Tool
What could your program be worth?
Enter a few details to see how the commercial footprint of a youth sports organization begins to take shape.
- Player-game appearances
- 4,950
- In-person exposure
- 22,050
- Digital exposure
- 169,200
- Uniform visibility hrs
- 17,325
- Total brand touchpoints
- 196,200
Your program may have more commercial value than you think.
Get a ValuationGet a Professional ValuationThis tool provides an illustrative estimate based on user-entered information and generalized assumptions. Eye On Sports Group's professional valuation process incorporates additional audience, inventory, category, exclusivity, activation, market, and partnership factors.
Why Youth Sports
The next great sports marketing frontier is already here.
Every uniform is inventory.
High spend
Travel, hotels, gear, food, vehicles.
Engaged families
Weekends built around the team.
Real communities
Local, repeated, in-person.
Early advantage
Less clutter, lower cost, today.
Don't just advertise to sports families.
Become part of their sports experience.
For Brands
Reach the next generation through the communities they care about.
Attention, affinity, and real-world engagement — matched to your audience, geography, category, and budget.
A live audience, every single weekend.
Where your brand shows up
What we do for brands
Property Discovery
Identify programs, leagues, clubs, events, and sports properties aligned with brand objectives.
From property to partnership.
Illustrative example. Not a completed client engagement.
Sports Property
Competitive youth sports organization
Partner
Regional or national brand
Centerpiece
Premium uniform / jersey patch placement
Additional Assets
Result
A partnership that creates measurable brand exposure while generating meaningful new revenue for the sports organization.
Impact
More revenue. More resources. Better experiences.
Sponsorship shouldn't simply put another logo on a field.
It should help make the program better.
The Team
Meet the team
Jonathan Liskov
CEO & Founder
Samantha Larson
Director of Sales & Customer Success
Unlock the value of youth sports.
Create more opportunity for athletes.
Professional Sports Thinking. Built for Youth Sports.